The brand Bait Breath was established in 1997 to develop, manufacture, and sell fishing tackle. It is located in Toda City, Saitama, Japan. Bait Breath's expertise in soft lure production enables them to create lures with the perfect texture, infused with aroma and taste.

Each soft lure is individually crafted, utilizing cutting-edge technology and employing a unique molding process.

Bait Breath lures are particularly effective for bass, pike, perch, and other predatory fish!

Notably, classics like SL Remix, Bugsy, Curly Grub, E.T. Shad, and others should not be overlooked.